Name: INTERNATIONAL LIBRARY OF FASHION RESEARCH N°3 - FOR IMMEDIATE RELEASE: THE ART OF THE PRESS RELEASE
SKU: 682fed954fae500001e200f1
Price: 725.0 TWD
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INTERNATIONAL LIBRARY OF FASHION RESEARCH N°3 - FOR IMMEDIATE RELEASE: THE ART OF THE PRESS RELEASE

INTERNATIONAL LIBRARY OF FASHION RESEARCH

NT$725

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'For Immediate Release: The Art of the Press Release' showcases a selection of press releases and promo texts from fourteen iconic fashion practitioners over time. Focusing on seminal collaborations between brands and writers in the elusive field of copywriting, this exhibition tracks the shifting nature of fashion promotion in relation to its mediators at large. From performative and conceptual show notes to dictionary-type lexicons, the exhibition presents the press release as the primary form of fashion communication and promotion, an engine of persuasion, hype, and brand loyalty, that has evolved as vividly as fashion itself.

With materials from Alessandro Michele, Angelo Figus, Comme des Garçons, Dries Van Noten, Keupr van/Bentm, Maison Martin Margiela, Mowalola, Prada, Shelley Fox, Sunnei, Virgil Abloh, Vivienne Westwood, Walter Van Beirendonck and WilliWear. Contributors include Mahoro Seward, Laura Gardner, Patrick Scallon, Nikolas Verstraeten and Marco Pecorari.

softcover

32 pages

150 x 240 mm

2022

published by INTERNATIONAL LIBRARY OF FASHION RESEARCH

twelvebooks

Founded in Tokyo in 2010, twelvebooks is a distributor specializing in art books.

As the exclusive Japanese representative for selected international publishers, twelvebooks manages the distribution

and promotion of their publications with a vision of making art books more widely accessible.

twelvebooks is also involved in various art book initiatives, including organizing the TOKYO ART BOOK FAIR.

In November 2024, twelvebooks opened SKWAT/twelvebooks in Nishikameari, Katsushika, a space that offers public access to its storage warehouse.

INTERNATIONAL LIBRARY OF FASHION RESEARCH N°3 - FOR IMMEDIATE RELEASE: THE ART OF THE PRESS RELEASE

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